Dec. 12, 2022
Ideas We Love: E-mail Newsletters
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Matt and Kelly discuss the ins and outs of doing e-mail newsletters the right way.
In this episode of the Brand Narrative podcast, Matt Certo and Kelly Lafferman discuss the power of e-mail marketing. Around for decades, e-mail marketing often gets lost in the mix of available channels. links discussed include:
- Different Generations Using E-mail (TikTok)
- Brain Food Newsletter from Farnam Street
- Total ANNARCHY with Ann Handley
- Everybody Writes: Your Go-to Guide to Creating Ridiculously Good Content by Ann Handley
- The Skimm
- Recomendo
- David C Baker
- New York Times Newsletters
- Pivot Podcast with Scott Galloway and Kara Swisher
- Semafor
- Don't Build Your Brand House on Land You Don't Own by John Battelle
- Hot Air by Findsome & Winmore
The Brand Narrative podcast is produced and published by Findsome & Winmore and hosted by Matt Certo, agency CEO and author of Formulaic: How Thriving Companies Market from the Core.